Hello world in 5 minutes

Learn the basics of creating, publishing, and displaying your content with Kentico Cloud.

In this introductory tutorial, you will build a simple website powered by Kentico Cloud from start to finish. If you are new to the concept of a headless CMS, this is a great place to get started.

You will learn how to:

  • Create a project
  • Create a content type
  • Create and publish a content item
  • Display the content on a website

No account yet?

If you do not have your Kentico Cloud account yet, sign up at https://app.kenticocloud.com/sign-up. After creating an account and signing in, you will see the content of a sample project, which you won't need now.

Creating a Kentico Cloud project

Project is the primary organizational unit of your content.

To create a new project:

  1. Click the project switcher in the top left.
  2. Click My projects.
  3. Click Create new project in the top right corner.
  4. Type a name for your project, for example Hello World.
  5. Click Create project.
Open a list of your Kentico Cloud projects

Open a list of your Kentico Cloud projects

The new project is created and selected as active. Now you can model the first content type.

Creating a content type

Content types (sometimes called content models, or content templates) define the structure of a piece of content – a content item. They are made of content elements such as texts and images.

A content type can be used by a single content item (for example, a homepage) or by many content items (for example, each article can be based on the same Article content type).

Now create a content type for a homepage with a headline, some text, and a picture:

  1. In the app menu, choose Content models.
  2. Click Create new.
  3. Type Homepage in Content type name.
  4. Add the desired content elements.
    • Drop in a Text element and name it Headline.
    • Drop in a Rich text element and name it Body text.
    • Drop in an Asset element and name it Picture.
  5. Click Save.

That's it, your content type is ready to use.

A Homepage content type for use as a template

A Homepage content type for use as a template

Creating a content item

You can now create a content item based on the new Homepage content type.

  1. In the app menu, choose Content & Assets.
  2. Click Create new.
  3. Choose Homepage as the content type.
  4. Type Hello Headless World in Content item name.
  5. Fill in the Headline and Body text text elements.
  6. Upload an image to the Picture asset element. If you like, you can use our headless horseman.
A Draft of a homepage content item filled with content

A Draft of a homepage content item filled with content

Publishing your content

To publish your content item:

  1. In the app menu, choose Content & Assets.
  2. Click the Hello Headless World content item to open it.
  3. Click the current workflow step (Draft).
  4. Select the last workflow step from the list (Published).
  5. Click Publish.

Note that you can later set up your content workflow according to your needs.

Your content item is now publicly available via the Delivery API. Each content item can be accessed at a specific URL similar to this one:


  1. Replace <YOUR_PROJECT_ID> with the ID of your project.
    • From the app menu, choose Project settings.
    • Under Development, choose API keys.
    • Under Project ID, click Copy to clipboard
  2. Replace <CONTENT_ITEM_CODENAME> with the codename of your content item:
    • Open the content item.
    • Click # in the top right corner.
    • Click Copy to clipboard.
  3. Open the URL in your browser.

For example, the URL can look like this:


The API will return your content item as a structured JSON object that is easy to parse by any programming language.

  "item": {
    "system": {
      "id": "3d4ea43d-6ebc-485b-bf39-f428d464f475",
      "name": "Hello Headless World",
      "codename": "hello_headless_world",
      "language": "default",
      "type": "homepage",
      "sitemap_locations": [],
      "last_modified": "2017-11-06T14:27:40.9674111Z"
    "elements": {
      "headline": {
        "type": "text",
        "name": "Headline",
        "value": "Hello Headless World!"
      "body_text": {
        "type": "rich_text",
        "name": "Body text",
        "images": {},
        "links": {},
        "modular_content": [],
        "value": "<p>Kentico Cloud is a headless content management system. It's an application that allows content editors to create, review and manage content.&nbsp;</p>\n<p>But unlike a traditional CMS, it makes no assumption about how the content is displayed (that's what makes it headless). It simply delivers the content as JSON through a Web API to any platform or device.&nbsp;</p>"
      "picture": {
        "type": "asset",
        "name": "Picture",
        "value": [
            "name": "headless_horseman.png",
            "type": "image/png",
            "size": 18631,
            "description": "A headless knight on a horse.",
            "url": "https://assets.kenticocloud.com:443/8d20758c-d74c-4f59-ae04-ee928c0816b7/b40d37d7-31cf-463c-9195-e268a2caeed1/headless_horseman.png"
  "modular_content": {}

Displaying your content on a website

For the purposes of this tutorial, we've prepared a simple HTML page that uses jQuery to populate a few HTML elements with your content from Kentico Cloud.

Check the JS and HTML tabs in the codepen example below:

You can also view the final result at http://hello-headless-world.surge.sh, or tweak the source code in the codepen repository.

Tip: Change the project ID of the API call to yours to display your own content. Make sure the codenames still match.

What's next?

Working directly with the API interface is fine for small tasks and simple websites. The API reference is your friend. For more complex projects, however, you will want to use a platform-specific SDK or write your own.

We have a JavaScript/TypeScript SDK, a React sample application and more. See what resources are available for your favorite platform: .NET, JavaScript, Java/Android, iOS, PHP and GraphQL.

For more information about the user interface and the content creation process, visit our Help Center.

Got questions? Ask our support team by using the blue chat button in the bottom-right corner.

Hello world in 5 minutes

Learn the basics of creating, publishing, and displaying your content with Kentico Cloud.

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